Extra Hours Toolkit
Get excited for Extra Hours! We put together this toolkit to help our partners reach their audiences and make it easier for them to talk about transportation options.

Toolkit Guidelines
Valley Regional Transit’s Extra Hours Program – Helping You Celebrate and Get Home Safe!
This holiday season, Valley Regional Transit is thrilled to pilot our Extra Hours program! We’re keeping some of our most popular routes running late on Friday and Saturday nights to make it easier—and safer—for everyone to enjoy all the festivities Boise has to offer.
Whether it’s a night out with friends, a holiday party, or a late shopping spree, our extended transit service on select routes means people can get where they need to go and back home safely, all without the hassle of driving. This program also gives a boost to our local businesses, making it easier for patrons to visit restaurants, shops, and entertainment spots during peak times.
As one of our valued partners, you’re invited to help us spread the word! Here’s how you can support the Extra Hours program:
- Social media: Share the news with your followers. Let them know that late-night transit is available as a convenient and responsible way to get around this holiday season!
- In-store displays: Display our program materials to remind your customers of their transportation options after hours.
- Community emails: Include a note about the program in your newsletters or emails to reach even more members of our community.
Why this matters: Safe, reliable transportation during the holidays makes it easy for more people to experience everything our community has to offer. Join us in spreading the word to help ensure everyone can celebrate and travel safely!
Thank you for supporting Valley Regional Transit’s Extra Hours program. Together, we’re making our community safer, more connected, and more accessible this holiday season.
Print Assets
We’ve made it easy to spread the word about Extra Hours with printable posters, flyers, and more.
Posters
VRT Extra Hours Poster-11×17 Portrait Light VRT Extra Hours Poster-11×17 Landscape Light VRT Extra Hours Poster-11×17 Portrait VRT Extra Hours Poster-11×17 Landscape VRT Extra Hours Poster-8.5×11 PortraitHandouts (11×8.5, cut in quarters)
VRT Extra Hours HandoutTable Tents (11×8.5, fold & tape)

Print the table tent that corresponds to the route nearest your location. Make three folds, the first along page center then at the base edge of the art. From the two base edges tape the margins together (1″ on both sides) to create your table tent.
VRT Route 3 Vista Extra Hours VRT Route 7 Fairview Extra Hours VRT Route 9 State Street Extra Hours VRT Route 17 Warmsprings/Park Center Extra Hours
Digital Assets
Interested in sharing graphics? Select any digital file below to download and distribute! We love using social media to spread the word about Extra Hours. Graphics are sized for different platforms with messaging to go with them!
Hashtags/tags
#rideVRT
Facebook: Valley Regional Transit
Instagram: @ridevrt
X/Twitter: @ridevrt
short Link
Stickers & personalization Options

Email & Web
Check out the zip folder for pre-written email .msg files!


Social Square Posts
Carousel preview:

Carousel images:
Story
Landscape Graphics for Facebook, Nextdoor, Reddit, & X/Twitter
Other digital displays








